Packaging Design

For this peanut butter packaging design, I aimed to blend modern simplicity with a touch of nostalgia. The design focuses on bold, clean typography and vibrant, warm colors to evoke the rich, comforting essence of peanut butter. I incorporated playful yet minimalistic illustrations of peanuts to create a friendly, approachable feel while ensuring the design stands out on shelves. The overall aesthetic balances contemporary trends with a timeless appeal, ensuring it speaks to both new and loyal customers alike. The packaging not only highlights the quality of the product but also emphasizes its fun, everyday use.